• February is the shortest month of the year but that doesn't mean we do not enough awesome packaging to show! Check out the ten most visited and the most shared posts this month. Enjoy!


  • Designer: Cheng Yuan Chieh
    Project Type: Concept
    Additional credits: 陳威仁, 鄭原傑, 羅盛迪
    Location: Taiwan

    Cheng Yuan-Chieh, born in 1991 in Taiwan. He received his bachelor's degree in Creative Design from National Yunlin University of Science and Technology. He just retired from the Republic of China Army in 2014. Now Cheng is a rookie graphic designer. Thinking out of the box and the usage of colorful elements set these packaging apart from others.



  • Designers: In-young Bae, Hsiao Han Chen, Jiaru Lin & Sungmin Kim
    Project Type: Student Project
    School: Pratt Institute
    Location: New York, USA

    ASKYR is a premium men's skincare brand based in Greenland. The project is for ASKYR gift set packaging including Facial cleanser, Scrub and Lotion. The logo, structure and graphics are inspired by the shape and color of iceberg.

    From both primary and secondary packaging structure to identity design and overall graphic style, ASKYR is designed in hope of achieving a comprehensive and consistent brand gestalt.

    The structure of the packaging can be transformed from a regular square box to a triangle-shaped display. The way of transformation is easy for staff to operate. When packaging is closed, the square form allows packaging to be stacked easily on the shelve.

    When it's opened, the triangle form not only delivers strong brand image as a marketing tool, but also allows access to products for consumers to touch, experience and test when the packaging is displayed.

    The tabs hold the packaging in place during display and closure without any extra glue.

    Compared to the blue version of packaging for male consumers, the collection for female consumers is designed with aqua green color to approach softer image.

    By using slogan “LOOK GOOD, DO GOOD”, the ASKYR campaign raises awareness of iceberg melting problem, encourages people to use green energy sources more to ease global warming and guarantees clean and natural ASKYR products as a feedback.

    Cooperating with GREENPEACE organization, for every gift set purchased by consumers, ASKYR donates 5% of the profit to GREENPEACE, solving environmental problems effected by global warming.

  • Agency: Can design
    Designer: Ana Lisa Luças
    Project Type: Concept
    Location: Portugal
    Packaging Material: Paper

    This project has the intention to attract kids and making them eat fish. Smaller can to have smaller portions, it will serve one child appetite and not spoil product.

    Using bright and colorful illustrations, so different from the typical can fish products.

    What's Unique?
    Smaller size can fish product for kids.



  • Agency: Estudio Iuvaro
    Project Type: Produced, Commercial Work
    Client: Santa rita
    Location: Chile

    The challenge for the communication of this premium wine was to achieve a design that integrates the definitions of brand and the personality of the wine with the concept of "Parterre". The name "Floresta" born from the inspiration of the gardens of the Santa Rita House, located in the main vineyard in the Maipo Valley. This former Estate has over 33 acres of gardens, inspired by French landscapes, originated in the fifteenth century. The result is a parallel between the special care and concern for all the details required by this premium wine and special dedication involving the care of a parterre.



  • Designer: Vad Bunkoff
    Project Type: Concept
    Location: Moscow, Russian Federation
    Packaging Material: Carton

    Tea bags for true connoisseurs of rock music. The design allows you to conveniently store the bags and prepare tea.



  • Label Design: The Labelmaker
    Bottle Design: Martin Barasategui
    Photo: Jordan Jelev
    Project Type: Produced, Commercial Work
    Client: Argenties & Escaudies / Chateau d'Argenties
    Location: France
    Packaging Materials: Textured paper, gold hot-foil, embossing

    Argenties & Escaudies – an exquisite premium wine label

    Argenties & Escaudies premium wine label is a wrapping self-adhesive one. It has enough space to tell the whole new story of Chateau d’Argenties. Instead of telling it our own way, we decide to copy it from the label directly as it is told the best way there. Here it is – original, real, amazing:

    “We fell in love with Argentiès & Escaudiès at first sight. Overnight, two globe-trotting city dwellers (she: Ethiopian, he: Swiss, meeting: at an Inuit concert in Los Angeles) morphed into gentlemen-farmers in a tiny French village. Today, in this property originally settled by Emperor Charlemagne in 778 AD and encompassing over 400 hectares (1000 acres) of breathtaking Mediterranean landscape in the South of France, in this untamed region of sun and wind and legends that is the birthplace of French wine and the concept of Romantic love, we delight in crafting fine wines and creating a haven for France’s other cultural exceptions: gastronomy, hospitality and film.

    Our small lot, artisanal wines are made exclusively from our hand-harvested chemical-free vineyards, consisting of small parcels nestled among pine forests, wild shrubs and the limestone rocks of the Alaric Mountain. Not for devotees of wines by recipe or technology, our blends are much like improvised jazz sessions – inspired and original – which is why we make them only once. “

    As you see, everything here is quite real and authentic. Staring with incredible custom bottle designed by Spanish Chef Martin Berasategui we did our best to create a one-of-a-kind label, a reflection of the romantic story told above.

    Tried to make everything as simple as possible, we used hot foil, deep embossing and custom label shape to make the bottle shine even more. The capsule is very simple and shorter than usual, branded with A&E logo on rich gold background.

    Honored to work for Chateau d’Argenties, we really love the result as much as we like the bottle, the story and every idea we shared with owners of the Chateau.



  • Agency: Times Branding
    Project Type: Produced, Commercial Work
    Location: Moscow, Russian Federation

    Nash product — it is a private label of one of the biggest hypermarket chains of Russia. The main idea was about using a table cloth and shadowgraph of products. Each type of product has it's own colour being at the same time part of the whole product line system.



  • Agency: IndustriaHED™
    Designer: Eduardo Andrade
    Client: Legurmê Puro Sabor
    Location: São Paulo, Brazil
    Project Type: Commercial Work

    Legurmê is a gourmet antipasti brand created by IndustriaHED, a creative and branding consulting studio based in southern Brazil. The name Legurmê is a mix of two words, “Legumes” Portuguese word for Vegetables and “Gourmet”, a cultural ideal associated with the culinary arts, word with the letter “t” mute and "Puro Sabor” that means pure taste or pure flavour. The modern craft brand targets young consumers with busy routines that seek high quality and convenient products. The colors differ the flavours of each antipasti, forming a collection of harmonious labels.



  • Agency: NOMONO
    Project Type: Produced, Commercial Work
    Client: Birbant Brewery
    Location: Poland

    The Birbant Red AIPA packaging brief was to capture a sense of the beer style that being an American IPA and at the same time create something minimalistic and clean as possible.

    We've decided to design label based on classic American symbol - cowboy. But on the other hand use typography inspired by modern horror/adventure movies. All graphics were placed on minimal (one color) background. This was the start for new Birbant's beer series.

    Birbant Brewery is in TOP10 Best New Brewers 2015 by RateBeer.

  • Agency: Kingdom & Sparrow
    Project Type: Produced, Commercial Work
    Client: Kentish Pip Cider
    Location: UK

    Kentish Pip is a family run, Canterbury-based cider and fruit juice producer. They have a strong, loyal local following and have been operating from their historic farm for a number of years.

    With ambitions to grow into new markets and become a forerunner in the up and coming craft cider movement, they approached Kingdom & Sparrow to overhaul their current branding and packaging. Our focus has been to breath fresh life into their already established heritage and to inject some of their vibrant personality into the brand.

    Each flavour variety has been assigned a name and illustrated theme that relates to both the story and individual character of each product. Hand-scripted typography and bold, contrasting colours help these designs stand out on a crowded shelf or bar but the logo and style keeps it a coherent, consistent brand. There's a rich, textural feel to the hand-drawn artwork which reflects the artisan, small batch, home-grown nature of their award-winning cider. The illustrations feature throughout Kentish Pip’s new packaging and marketing material.



  • Agency: Identica
    Design Director: Keith Davie
    Project Type: Produced, Commercial Work
    Client: Britvic
    Location: London, UK

    Identica is appointed by J2O to design the logo and packaging for the new sub brand J2O Spritz, created to take the brand into new occasions.

    Britvic created the lightly sparkling variant of J2O for adults looking for choice beyond alcohol when socialising. The name and design needed to appeal to an audience looking for something that feels special, has been designed exclusively for adults, and which fits in at a bar or restaurant when socialising.

    The name Spritz was chosen to communicate the light, sparkling, refreshing nature of the drink. The pack was designed to look premium and sophisticated, using white and silver to give it a minimalist, paired back look to appeal to an audience looking for something that has an understated confidence.

    CHALLENGE
    Drive J2O brand reappraisal and expand consumption into new social occasions through developing a range of gently sparkling fruit drinks, as a J2O sub brand.

    INSIGHT
    Adults are looking for a choice beyond alcohol when socialising. We needed to create something that feels special, is self evidently designed for adults, and fits in at a bar or restaurant to give consumers a sophisticated alternative to alcohol.

    SOLUTION
    The name Spritz was chosen to communicate the light, sparkling, refreshing nature of the drink. The pack was designed to feel sophisticated and special, using white and silver to give it a minimalist, paired back look to appeal to an adult audience. J20 Spritz goes on sale in March 2015, as part of a broader move to re-establish J20 as the soft drink choice for adults when socialising.

  • Agency: STUDIOIN
    Creative team: Yurkov Kirill, Pimenov Pavel , Inkeles Roman, Schreiber Arthur, Usov Vladimir, Lopatnikov Denis
    Project Type: Produced, Commercial Work
    Location: Russia

    The STUDIOIN was issued a challenge to increase the premiality and strengthen the international status of vodka «KREMLYOVSKAYA». Previous efforts to reveal a true character of this product, which were taken by some European design studios, have been failed. The designers of STUDIOIN took an approach to solving this task with respect and interest, as it should be when it comes to history.

    A new design of «KREMLYOVSKAYA» kept the key historical elements of look, such as: architectural component of Soviet time, strict lines and colour palette. Tall and symmetrical bottle, no redundant details - this is a new interpretation of one of the main symbols of Russian statehood.

    Having sustained a history vector, we tried to maintain continuity between different time periods, thus it has resulted in a modern and complete design conception. An advantageous brand awareness on the product shelf - this is a new reality of Soviet-Classicism and basis of brand policy for «KREMLYOVSKAYA».

    A product launch took place in the end of February at “Prodexpo 2015”.



  • Designer: Andrew Zo
    Project Type: Produced, Commercial Work
    Client: Batten Industries
    Location: Vancouver, Canada

    The structural design packages 3 wool balls securely using strategically placed cutout windows . The design is created with 1 dieline and includes an easy tear away opening on the back.



  • Designer: Marina Porté
    Project Type: Self Promotion
    Location: Barcelona, Spain
    Packaging Materials: Foil, gold, emboss

    DELIZET is a chocolate brand that comes from small cocoa plantations from Jamaica. The production is limited and reserved exclusively. The packaging for the presentation is made with paper foil and wild colors, evoking a remote origin with a essence that provides exclusivity.



  • Agency: Unicorn Studio Moscow
    Designer: Nikolay Kupriyanov
    Project Type: Produced, Commercial Work
    Client: Vedernikov Winery
    Location: Moscow, Russia

    Russian design bureau Unicorn Studio Moscow has created an identity design for top russian wine-maker Vedernikov Winery.

    Vedernikov Winery is an ambitions Russian project hailing from Don River wine producing region. The wine is produced from unique indigenous grape variety called Krasnostop Zolotovskiy. Vedernikov Winery has already won many prestigious awards at the biggest and most influential wine tasting competitions in the world.

    The design is built around traditional Russian "khokhloma" pattern using blind embossing.

  • Designer: İbrahim Özen
    Project Type: Concept
    Location: Turkey
    Packaging Material: Glass
    Awards: WPO Worldstar Student Awards, Certificate of Merit, 2013

    Core is a brand which produce flavored water.Core wants to show freshness and naturalness of flavored water.For this reason most important tool is packaging.There are fruit symbols bottom of the bottles.This symbols make the packaging attractive and inform the flavored water contents.At the same time, they shows that “The flavored water in this packaging is real and natural.”

    The manufacturing of this bottle is blow molding.Also the fruit symbols can produce with forming.Bottle and symbol can merge with handmade or formed symbols can put the bottle’s mold before blowing.The second production needs more capacity.


  • Designer: kissmiklos
    Photos: Bálint Jaksa
    Project Type: Produced, Commercial Work
    Client: Burger&Love
    Location: Budapest, Hungary
    Packaging Material: Paper

    The main concept comes from the idea that the burgers are from the street of America, and it became one of the favorite symbols of pop art. Street food slowly transforms into a high end food – sold in many restaurants around the world. There’s a great variety when it comes to burgers, from McDonald’s to the organic, more sophisticated style. For me it says everything about pop art! Only a part of this branding is materialized – I guess my client didn’t really understand the full potential of this concept. A few years ago I saw an exhibition at the Tate Modern, in London, it was called Pop Life. I was inspired by this and right away it got me thinking how I could form the perfect branding for a “Pop” restaurant – where pop music is played and the interior has an iconic style from this era. The whole branding is like a package of everything that is Pop – quotes, masterpieces, illustrations, motifs – all in a modern context. I imagined this place as a clash of popular style/mainly plastic/ and organic burgers. Where there would be a great contrast between the healthy and organic food with its’ modern POP interior.