• Creative Agency: Pond Design
    Client Director: Fredrik Svalstedt
    Senior Designer: Fredrik Bladh
    Senior Designer: Clas Celsing
    Production Manager: Niclas Hemlin
    Final Art: Destrito
    Project Type: Produced, Commercial Work
    Client: The Absolut Company, Pernod Ricard
    Location: Stockholm, Sweden
    Packaging Contents: Vodka
    Packaging Materials: Glass

    Absolut Rainbow Flag Edition – Taking Pride In Diversity
    Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is the third largest brand of alcoholic spirits in the world and is sold in 126 countries. From the very start of the brand in the clubs of NYC, Absolut and the LGTB community have had a strong relationship. Since the year 2006, Absolut has been supporting the LGTB community with a number of beautifully designed limited editions releases.

    Although Absolut has previously released a number of limited editions, the brand wanted to show their strong and long commitment to the LGTB community through creating a permanent Absolut edition. Pond Design was commissioned to design an Absolut Rainbow flag edition, proudly carrying the LGTB rainbow colours.

    The idea was to create a sense of energy, activity and a passion for the cause. We wanted the Pride flag to feel as if it’s been newly painted and sprayed on the bottle. After experimenting with numerous techniques and tools such as brushes, rollers and spray cans, we were finally happy with the results. The Pride-flag colours show visible, hand-made “imperfections” that signal action, immediacy and involvement.

  • Creative Agency: The Brandit
    Project Type: Produced, Commercial Work
    Client: The Farmer's Daughter
    Location: Wilmington, NC USA
    Packaging Contents: Hot Pepper Jelly
    Packaging Substrate / Materials: Glass Jar
    Printing Process: Transparent Label

    The Farmer’s Daughter captures sweet heat in their new line of hot pepper jelly

    Lafayette, LA – Founded by husband and wife duo Primo and Kara, The Farmer’s Daughter has launched a line of hot pepper jellies that prove a little sugar pairs well with a little spice. Primo, developer of the “7 Pot Primo,” arguably the hottest pepper in the world, and Kara, a steward of traditional Southern Louisiana cuisine, combine their expertise and passions to master the complex flavors of sweet and heat.

    The duo partnered with the team at The Brandit to create a package design that captures both the traditional taste of the recipe as well as their “halo and horns” approach to life—and peppers. "The Brandit unlocked our artistic ambitions,” said Troy Primo, Co-founder of Primo’s Peppers, “and visually captured the scope and spirit of our product. Harnessing our minds-eye, they took a great tasting product and made it visibly delightful!"

    The label designs showcase the unique fruit and pepper ingredients with intertwining illustrations based on each flavor of jelly. Primo and Kara’s attention to quality and consistency is captured in the intricate detail of the artwork. And the vibrant colors represent the complex flavors contained in each jar.

    “There’s a beautiful complexity to these hot pepper jelly products,” said Matt Ebbing, Associate Creative Director at The Brandit. “Our design team set out to capture all the intricate depth of the product, but had to keep it approachable. The result is a hypnotic wonder that looks special, but not out of place at the grocery store, and yet can totally hold it’s own with gourmet foodies. “

    The three jellies now available are: Fig & Habanero, Citrus & Spice, and Strawberry & Cayenne. All of the flavors make excellent marinades, sauces, or, if you just need to spice up your day, simply serve with cream cheese as a snack.



  • Designer: Saehan Kim
    Project Type: Student Project
    School: Fashion Institute of Technology
    Course: Packaging Design
    Location: New York, USA
    Packaging Contents: Fermented Chocolate with Marula Fruits
    Packaging Substrate / Materials: Aluminum, Tin

    PLESIER is a chocolate brand that is fermented with Marula fruits, which become sweet and generates alcohol content.

    The chocolates are fermented in African Zulu pots that were used to serve alcoholic beverages in South Africa. Each variety has its own virtue that is represented by a different African animal and symbol.

    Every single ingredient that was used in the chocolates is from Africa.



  • Creative Agency: Dharma Estúdio Criativo
    Project Type: Produced, Commercial Work
    Client: Vinícola Aurora
    Location: Bento Gonçalves, Brazil
    Packaging Contents: Cooler
    Packaging Materials: Glass bottle

    30 years of Keep Cooler Aurora!
    To celebrate the 30th anniversary of Keep Cooler, Dharma Creative Studio was invited to create the new packaging.

    The drink rescues the original bottle of 1987 and features a new graphic design designed to please the younger crowd. With modern design where we use transparent self-adhesive packaging to enhance the product, the result was a fun and relaxed label that pleased the young audience.



  • Designer: Aly Bassam
    Project Type: Student Project
    School: Lebanese University
    Course: Packaging
    Location: Lebanon, Beirut
    Packaging Contents: Energy Drink
    Packaging Substrate / Materials: Aluminium

    Assassin's Creed Drink, targeting young age male or Gamers. the design was intended to reinforce a powerful and masculine energy. A Assassin's Characters is a one of the most video games attractive to the young man.Placing this recognisable graphic in centre helps to increase it's visual impact. As we knew brightness colors always standing out from background.


  • Creative Agency: Hi! Estudio
    Project Type: Produced, Commercial Work
    Location: Tepatitlán, Mexico
    Packaging Contents: Cookies
    Packaging Substrate / Materials: Glass, paper
    Printing Process: Flexography

    Obie is born thanks to the necessity of creating a tie between Mexican organic food producers and the consumers, looking for the nutritional well-being, and distribution of these so that they can be at everyone’s reach.

    An identity was made that expresses an emotional tie between the consumer and the products that are offered, a graphic that alludes to a point of purchase through a home and to the products through a synthesis of canaries singing in the mornings.



  • Art director, Lead designer: Uyen Luu
    Project Type: Produced, Commercial Work
    Client: Vinamilk
    Location: Vietnam
    Packaging Contents: Milk

    Organic products have been well received in developed countries because they are healthy and safe to consume. However, consumers in Vietnam haven’t been exposed much to this type of products. Therefore, it’s a good opportunity for Vinamilk, the biggest dairy brand, to build it’s premium brand image and distinguish itself from other competitors in the market by introducing this friendly/emotional touching design.



  • Designer: Jorge Espinoza García
    Project Type: Produced, Commercial Work
    Client: GoArtisan
    Location: San José, Costa Rica
    Packaging Contents: Almond Treat Brittle Style
    Packaging Substrate / Materials: Foil Pack
    Printing Process: Foil Stamping

    The recipe for this delicious treat is a Costa Rican family secret that has been transferred from generation to generation. Artisan made and using quality organic ingredients, this brittle pretends to bring a little piece from our cuisine to yours.

    This packaging was created for a almond brittle national brand, the main purpose was to give it a modern look and feel with an artisan personality. The color choice for the packaging was intended to contrast and create harmony with the color of the brittle.



  • Designer: Pedro Pereira
    Project Type: Student Project
    School: Instituto Politécnico do Cávado e do Ave
    Course: Graphic Design
    Location: Braga, Portugal
    Packaging Contents: Tea with Gold
    Packaging Substrate / Materials: Aluminium

    Elaboration of a commemorative/special edition of a product.

    This packaging was inspired in "The Manueline, or Portuguese Late Gothic". I chose this style because "Gorreana" is the oldest and currently the only tea plantation in Europe. The tea came to Portugal by the time were "The Manueline" was the main artistic movement.

    This edition calls: "Gold Edition", were the tea has gold flakes (old japanese tea).



  • Designer: Saehan Kim
    Project Type: Student Project
    School: Fashion Institute of Technology
    Course: Packaging Design
    Location: New York, USA
    Packaging Contents: Filled Waffles
    Packaging Substrate / Materials: Paper
    Printing Process: Digital Printing

    WAYFUL is a brand that delivers fast, healthy and delicious meal replacement waffles that keeps consumers way-full at breakfast, lunch or snacks. WAYFUL is way-full of nutritious ingredients that consumers need throughout the whole week.



  • Creative Agency: interabang
    Project Type: Produced, Commercial Work
    Client: Conker Spirit
    Location: London
    Packaging Contents: Cold Brew Coffee Liqueur
    Packaging Substrate / Materials: Glass bottle
    Printing Process: Litho, foil stamping

    Following their work on the Conker Spirit branding and gin packaging, interabang have created packaging for the latest addition to the Conker family: Cold Brew Coffee Liqueur.

    The original gin label was designed to be modular, and accommodate an expanding range. The brief for Cold Brew was to build on the brand recognition established with the gin packaging, but imbue the label with its own character and personality, introducing new detailing such as the grinder and coffee plant wreath.

    It’s time to darken your glass and toast the arrival of the true espresso liqueur.


  • Creative Agency: Lavernia & Cienfuegos
    Project Type: Produced, Commercial Work
    Packaging Content: Skin care
    Client: ETNIA Cosmetics
    Location: Spain

    The main goals of Luxury Skin Cells range products project were:
    -Creating an image with its own personality, consistent with the product quality standards and the “Luxury Skin Cells” range concept.
    -Conveying these attributes: elegance, sophistication, gentleness, exclusivity.

    Usually finishes like stamping, embossing, shine and metallic finishes, and so on, are different resources added to the design in order to add premiumness to the product look. Here the idea was to use all those finishing resources as the design and layout key elements . On the one hand, an organic metallic shape which evokes the idea of cells and that transforms on each box to personalise each of the products. On the other hand, the text is blind embossed without ink, giving the “cells” the maximum focal point of the design. The jar has been designed with colours and forms in harmony with the range.


  • Creative Agency: Red Box Mendoza
    Project Type: Produced, Commercial Work
    Client: Chiara Wines
    Location: Argentina
    Packaging Contents: Wine
    Packaging Substrate / Materials: Metal
    Printing Process: Engraving

    "Future belongs to those who believe in the beauty of their dreams. This wine is dedicated to my daughter. It´s nice to talk about her, keep her always present. As a father, I am proud of developing projects that carry her name. It is a way to keep believing in my dreams." That's what Chino Yacopini told us when he came to the agency to start this project.

    Elegance, quality and exclusivity is what characterizes Chiara Wines as one of the most exclusive wines in Argentina. With 2000 bottles only, this wine, whose name comes from the owner's daughter, seeks to represent friendship, the bonds that are generated through life, adversities and how to overcome them, and above all, differentiation with the competition.

    Made entirely from carved metal for Chino Yacopini.



  • Creative Agency: Bulletproof
    Project Type: Produced, Commercial Work
    Client: PizzaExpress
    Location: London, UK

    PizzaExpress has launched a retail version of its popular Leggera restaurant range of ‘healthier’ pizzas, with fresh and contemporary packaging design by the London office of strategic brand and packaging design agency Bulletproof. Following their successful work on the redesign of the PizzaExpress ‘At Home’ retail packaging in 2016, Bulletproof were appointed to the project in September 2016.

    Launched to complement the current PizzaExpress chilled retail pizza range and the restaurant offering, the new ‘healthier/better for you’ positioned Leggera range features three pizzas: Chicken & vegetable, prawn & broccoli, and squash, kale & goats cheese variants. Aimed at lighter meal occasions and portioned for one person, the pizzas are made with a multigrain base and contain around 400kcal.

    Bulletproof comments: “A healthier/better for you range shouldn’t mean a taste sacrifice. The new PizzaExpress range signposts the lighter, healthier proposition, while ensuring it still feels part of the PizzaExpress family. A fresh green range colour complements the rich, vibrant, healthier ingredients."



  • Creative Agency: Eme Design Studio
    Art Director/Designer: Joel Martínez
    Project Type: Concept
    Location: El Paso, TX
    Packaging Contents: Beer
    Packaging Substrate / Materials: Aluminium, paper

    An ode to El Paso. The challenge was to match the industrial and rustic feel of the place to the design of the cans. Using textures, colors and exposing the beer, we were able to transmit the atmosphere and concept of the place.

    It is the transparency of the locals that makes El Paso great. The can design's transparency is an Ode to El Paso as well, just like the brewery and eatery.



  • Designer: Malygina Marina
    Project Type: Concept
    Location: Moscow, Russia
    Packaging Contents: Dairy Food

    Rustic happiness — it's boundless expanses, amazing meetings and joyful discoveries.

    The task was to stay in the milk category, but to concentrate people’s attention on emotions. To communicate with the consumer was made with the help of a sense of joy and happiness.One of the most important part of the packaging is the endless Russian nature, which color differentiate SKU in the product line. However, after a longer contact with the packaging it becomes clear that the main heroine is the cow and its rustic happiness.



  • Designer: Shubham Sanklecha
    Project Type: Student Project
    School: Northumbria University, Newcastle
    Course: B.A (Hons) Graphic Design
    Tutor: Andy Reay, David Gardner, Mike Pinkney
    Location: Newcastle Upon tyne, United Kingdom
    Packaging Contents: Alcohol Beverages, Mojito, Whiskey, Orange juice, Cosmopolitan, Vodka, Cranberry juice
    Packaging Substrate / Materials: Plastic
    Printing Process: Digital Printing

    We all know Biology is a study of life, geology is a study of earth and etc, just like other -ologies MIXOLOGY is a term used to describe the art of mixing beverages.

    In the past decade bartending has become a profession as well as passion, they spread the love of cocktails and hospitality throughout the world. But when it comes to personality and habits, everybody has their own taste buds and personal preferences, some may like Gin with tonic water but some may also like Gin with Soda water. What if you were given a chance to pick your own choice of flavour and then combine and make your own personal cocktail beverage?

    Introducing a brand that allows you to 'Be Your Own Bartender', a brand that allows you to personalise and customise the beverages just the way you want. With a variety of flavors one can explore endless possibilities of cocktails. The user chooses its own choice of mixers/cocktails/spirits and then combine them with each other in any pair or drink it individually.

    Be brave, twist, shake and enjoy!



  • Designer: Saehan Kim
    Project Type: Student Project
    School: Fashion Institute of Technology
    Course: Packaging Design
    Location: New York, USA
    Packaging Contents: Hair care line for men (Hair Pomade, Hair Spray, Shampoo)
    Packaging Substrate / Materials: Aluminum, tin
    Printing Process: Digital Printing

    "Handsome Man" in the Korean language. MINAM is a premium hair care line for men that is inspired by K-Beauty. The products contain volcanic clay as a core component, an exotic ingredient for cosmetics. It is found in Jeju, a volcanic island, located at the most southern part of the Korean peninsula.

    What's Unique?
    A nice combination of an East Asian design aspect as well as a Western design.



  • Creative Agency: FLOV Creative Agency
    Project Type: Produced, Commercial Work
    Client: Solipiwko Brewery
    Location: Wroclaw, Poland
    Packaging Contents: Craft beer
    Packaging Substrate / Materials: Foil, glass and paper
    Printing Process: Flexography, offset

    Searching for the true taste of the legendary Baltic Porter we dived into the cold depth of the Baltic Sea. At the very bottom we found a monster guarding some whisky wooden barrels. We don't know whether that was the captain of the Flying Dutchman himself, but we had to sell.... you know what, to take the barrels. Was it worth it?



  • Creative Agency: Eme Design Studio
    Art Director: Joel Martinez
    Designers: Pauline Mateos, Andrea Portillo
    Project Type: Produced, Commercial Work
    Client: Curadero
    Location: San Diego, CA
    Packaging Contents: Deck of cards, salsa
    Packaging Substrate / Materials: Glass, carboard
    Printing Process: Digital printing, foil

    Inspired by the mystical world of Mexican healers, Curadero brings you an authentic experience like no other. Located inside the Palomar hotel in San Diego California, Curadero brings together the traditional with the modern. The magical illustrations, trancelike patterns, and vibrant colors, captures both the heart of Mexico while inviting you to the mystical realm of the curandero. The brand captures the essence of the Mexican healers while easing your senses through it’s clever and loose visual elements. Curadero might not heal your soul, but it will definitely heal your hunger, hangover or stress.



  • Designers: Jordan Lee, Cara Bono
    Project Type: Student Project
    School: The University of Tampa
    Course: Sustainable Design
    Tutor: Brooke Scherer
    Location: Tampa, United States
    Packaging Contents: Watch
    Packaging Substrate / Materials: Chipboard
    Printing Process: Digital Printing

    During my sustainable design course, I was tasked to create a sustainable project. My class partner, Cara Bono, and I chose to design the packaging for a surf watch, which was originally a Rip Curl product. We designed our package with a minimalist style to limit the printing needed, and printed on recycled chipboard to work with the company’s style and sustainable based practices. Our final design is our most sustainable version, using a very small amount of ink by only having the necessary elements on the package. This design is very modern and minimalist, fitting in well with our product and male demographic. The final design was printed on the 100% recycled chipboard, helping be more sustainable.



  • Designer: Balázs Kétyi
    Project Type: Student Project
    School: Metropolitan University Budapest
    Course: Graphic Design
    Location: Budapest, Hungary
    Packaging Contents: Book
    Packaging Substrate / Materials: Paper
    Printing Process: Digital Printing

    Fluorescence I. is a unique identification handbook about fluorescent sea animals. The book contains nine digitally painted animals with their fluorescent pattern and an accurate description. These biofluorescent animals looks normal under white light, but, under high energy blue light the fluorescent molecules on their bodies starts to "glow". On this book before each illustration you'll find a half transparent page with the fluorescent pattern of the animal. By merging the two pages together, you'll able to see exactly where does these animals has fluorescent molecules on their bodies.

    The illuminating phenomenon of bioluminescence is scattered across the tree of life. Biofluorescence, on the other hand, is not a chemical reaction and biofluorescent organisms do not give off light from their own power source. Instead, biofluorescent organisms absorb light, transform it, and eject – or “re-emit” – it as a different color. When specialized fluorescent molecules are “excited” by high-energy light (like blue light), they lose a fragment of the light energy and release the rest at a lower-energy wavelength (like green).



  • Designer: Roee Ovaida
    Project Type: Student Project
    School: Bezalel Academy of Art and Design
    Course: Package Design
    Tutor: Aldai Stock
    Location: Jerusalem
    Packaging Contents: Playing Cards, Playing Bags, Ping Pong Ball, Dice, Shot Glasses, Game Mat
    Packaging Substrate / Materials: Cardboard, Paper
    Printing Process: Digital Inkjet Printing

    Drinkit - The Ultimate Drinking Kit, is a special box package that includes game items that can turn any party with friends into an unforgettable night. The package opens on both sides; on the lower side you’ll find the special designed game mat, where the glasses and playing cards can be placed. On the top of the box you’ll find the shot glasses with the unique skulls of Drinkit on its’ bottom, a Ping Pong ball designed as an eye, game dice, a unique playing card package and a pack of game bags (both for certain games and also for friends who drank a little too much).

    The design, featuring glamorous neon elements, is inspired by the Mexican Dia de los Muertos (Day of the Dead) and each object inside the box designed with a special reference to itself - the glasses accompanied by a skull wrapped in liquid droplets, the cards are decorated with diamonds/clubs/hearts/spades elements, the paper bags are accompanied by icons of bags and the central eye catching skull is there to hint about what the night will hold…

    In addition, the box comes with a unique two-sides card, displaying the content of the box in one side and an inspiration board for dozens of games that can be played with the content of the box in the other side of it.



  • Creative Agency: Zee Real
    Design Director: Dung Nguyen
    Project Type: Produced, Commercial Work
    Client: Aegis Pharma, INC
    Location: Irvine, CA, USA
    Packaging Contents: Supplemental Medicine
    Packaging Substrate / Materials: Plastic, Paper
    Printing Process: Flexography, Digital printing, Screen printing, Foil stamping

    Create a really nice product that will give a great first impression that make people willing to spend a lot of money and trust the brand.

    What's Unique?
    The design, the concept, and the final product look amazing