Derrick Lin

Global

Designed by Mola, Portugal

Served with the name Glint, and guided by the principle of excellence, Mola unchained its love for yogurt and, based on the concept “the yogurt I long for”, created the Sublime Yogurt positioning, and the Sublime Drink and Sublime Desserts variants, whether on liquid yogurt or desserts, respectively.

Mola was also responsible for developing a strategy for the creation of the brand’s logo, producing the graphical language, designing the architecture of the multiple sub-brands by product segment, and conceiving the pack and the taglines. A recipe that used the word sublime as its main ingredient.


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