• OMS - Original Marines Shoes

    Designed by Solid Studio, Italy.

    OMS is a line of shoes headed by Original Marines:
    The need for renewal is born by the poor success of the product, both to the public at deployment. Starting from the renewal of the packaging, revealed several problems: too many product lines and were poorly organized and the mark was not sufficiently impactful.

    The new identity was created by simplifying the logo Original Marines in a line and a point forming an exclamation point. The multiplicity and diversity of products has been summarized in four lines: OMS, OMS Kids, OMS Glam, OMS Sport.

    The new packaging has been designed by observing the exposure of the boxes in shops
    and creating a system in which the mark was visible on the top, bottom,
    sides and also the logo was composed of the stacked boxes.

    1 comments → OMS - Original Marines Shoes

    1. Very cute! Nice packaging.

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