Frenkel Shop Packages & Trays

Designed by Levin Branding & Design, Israel.
Designer: Tzeela Levin Peled

2 Different series of generic packages, sold by an on-line store.
Intended for individuals and small businesses such as: bakeries, cafes and catering companies interested in elegant, quality, non-brand specific baking trays and packages.

In the design process, I concentrated on creating a distinct graphic language, linking the products, while adding color and sophistication to the kitchen or selling venues, yet suited to a wide range of consumers and small businesses.