SLEALE

Creative Agency: PLU Design
Client: Birra SLEALE
Location: Italy
Project Type: Produced, Commercial Work

SLEALE, The Unfair ALE, stems from the desire to be different; more genuine and sustainable. It was born, after numerous attempts, to meet our personal desires and those of the people who are close to us. The selection of quality raw materials (organic in the most part) and a pedantic approach to the brewing process are the corollary of this desire to break from your average ale.

SLEALE is a beer that take no prisoners, created under a full moon to abet mutinies and sinister plots. It is a smooth and refreshing ale. But it is also energetic, full-bodied and well-structured.