Creative Agency: CENTERSPREAD, Pakistan
Project Type: Produced, Commercial Work
Client: Dilecta Cosmetics, UK
With this packaging, we helped fulfill the dream of a man who had spent 20 years making innovative inks for inkjet printers. About 2 years ago, he started formulating hand-made skincare cosmetic products as the “creation process” for skincare cosmetics was amazingly similar to that of creating inks.
Our task was to create unique labels that denote nature, finesse, class, elegance yet being simple and clean. The challenge was to keep it simple yet create labels which are unique and have the ability to beat the clutter on any shelf space and POS.
The concept visualizes the surreal nature of beauty cosmetics with key ingredient highlighted as the hero of packaging