Samaya

Creative Agency: Hattomonkey
Project Type: Produced, Commercial Work
Client: Kobuleti Agro-company
Location: Russia
Packaging Materials: Сarton

Everybody knows about great Georgian wine. And now we get to hear about a fantastic Georgian tea. Our customer, «Kobuleti Agro-company» is going to bring to Russian market a new sort of tea named Samaya.

This tea is cultivated and collected at company’s own plantations in ecologically friendly districts of Georgia. That’s why the customer naturally wanted to outline the quality and naturalness of the product. We created a premium and at the same time a very domestic image, because the tea is a symbol of home, comfort and warmth.

Main background was a quiet vegetable monochrome ornament, at which a brand Samaya is clear to see. The brand is a tea cup, with the letter S emerging out of it. And a refined logo is made in calligraphy technique making the Samaya image more recognizable and warm.