Wine Standard

Agency: 43’oz
Location: Moldova
Designer: Alex Kodimsky
Client: Victoria (Ukraine)
Type Of Work: Commercial Work

Trade Mark and label design for a series of wines “Wine Standard”

The goal of this project was to develop TM design and labels for two series of ordinary wine that is distributed on the local market of Ukraine and abroad. It was necessary to create a modern label design that will stand out the product on a shelf, where TM is read at a glance and has a recognizable look.

In the process, we developed a recognizable trademark, featuring winemaker with a barrel that is highlighted at the top of a bottle. A series of semi-sweet wines we have executed in contrasting colors, using modern bright colors. Dry wines was decorated in a classic French style using engraving images of vineyards, the same image but in a different interpretation we used for semi-sweet wines.