Designer: Russ Gray
Project Type: Concept
Location: Salt Lake City, Utah, USA
Packaging Materials: Paper
While working as the creative director at Franklin Mill, I felt we needed a series of Bookjig bookmarks that could appeal to readers as an expression of their taste in literature. I always felt that Bookjigs with quotes from famous authors would be a perfect idea, but there just wasn't the real-estate on our bookmarks. So I designed a larger version of our existing Bookjig that would accommodate a typographic quote. After some preliminary designs, we had prototypes made with heat-transferred art. The printed results were quite nice, and I was really looking forward to pulling the trigger and releasing this new line of products; unfortunately, just before the release, the company was sold, and this project never happened. Hopefully some day they'll decide to make a go of it!