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Memories of Patagonia



Agency: THE BOX Design Studio
Project Type: Produced, Commercial Work
Client: Memories of Patagonia
Location: United States
Packaging Contents: Sauce
Packaging Materials: Glass

Memories of Patagonia is based on the values of tradition and people that share common interest in nature, respect for the environment and love the diversity of the Pampa´s region. The challenge was to create an identity for a range of products emphasizing on the natural origin of its ingredients. The botanical illustrations are vintage-style commemorating old recipes and traditional cooking. The white label at the front contains the information for each product and simulates the works of classic cookbooks. The project aims to capture the natural essence of Argentinean products and to restore the region´s traditional cooking values.






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