• Mishka's Happiness - On a handbreadth

    Agency: KULIBINBRAND (Branding agency)
    Project Type: Produced, Commercial Work
    Client: Confectionery "Mishkino"
    Location: Rostov-on-Don/ Russia
    Packaging Contents: Candies
    Packaging Materials: Film

    to bring a new line extention of glazed candies to the brand "Mishka's happiness" with focusing on the frosting of halva and kozinaki.

    What's Unique?
    Agency proposes a new user-friendly format of the individual product packaging, which is made in the traditional bar or briquettes. The main idea of positioning is the convenience package that fits on the handbreadth.

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