Agency: Salvartes Design
Project Type: Produced, Commercial Work
Location: Cádiz, Spain
Packaging Contents: Oil
Packaging Materials: Glass
The project was created in response to the needs of a group of women from Cádiz belonging to the association Agamama, women with breast cancer. The first product associated with the mark is an extra virgin olive oil, which aims to convey feminine values of this initiative: passion, gratitude, hope and health.
The concept of identity is inspired by Aurora, a woman whose name refers to the new day. It is a deity who personifies the dawn and equals the goddess Eos, with female form gave way to a new dawn.