• Craft Beer Vadia (Student Project)

    Designer: Marta Norte
    Project Type: Student Project
    School: Escola Superior de Estudos Industriais e de Gestão
    Course: Graphic Design and Advertising
    Location: Porto, Portugal
    Packaging Contents: Rebranding beer
    Packaging Materials: Wood, glass, paper

    The craft beer VADIA had a graphic intervention, consisting in a new visual identity, and able to adapt in different types of communication and seducing the consumer.

    The project tried to convey some principles of the brand: camaraderie, sharing, creation, craftsmanship, lucidity, irony.

    Development logo inspired in beer place source, district of AVEIRO, PORTUGAL. The Holders of communication and packaging design convey the true secret of beer.

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