Design Agency: Design Womb
Art Director/Designer: Nicole LaFave
Project Type: Produced, Commercial Work
Client: Green Girl Bakeshop
Location: San Francisco, CA / Chicago, IL
Packaging Contents: Ice Cream
Packaging Materials: Paper
Green Girl Bakeshop's ice cream sandwiches and pints are made dairy and gluten free in the San Francisco Bay Area. They are sure to satisfy your sweet tooth.
We redesigned the startup's identity and new packaging design to capture the whimsical and vintage-inspired heart of the brand. The lineup includes hand-wrapped ice cream sandwiches with scalloped edge label designs and custom designed square pint boxes with hinging lids. A simple cross hatch pattern in black and white is carefully paired with soft colorful accents to indicate flavors.
The results are modern, retail-ready, and timeless.
Paper square pint box with hinge lid. Scallop die cut label edges.