• Natura Sève



    Designer: Diego Carneiro
    Project Type: Produced, Commercial Work
    Client: Natura
    Location: São Paulo, Brazil
    Packaging Contents: Bath Oil
    Packaging Materials: Glass

    The Bottle
    The new Natura Sève bottle, more slender and streamlined than its predecessor, gives a more classic feel while preserving the charm of the original. Glass was chosen for the body as this material truly transmits a sense of timelessness. Its transparency anticipates the exchange to occur between the body and the product. The internal shaping of the bottle was inspired by the curves of the female body. The movements generated through the refraction of light in the oil recalls the body being bathed in Sève. The lid, like a crown of crystal, is its finishing touch, defining the Sève woman as one who is striking, sensual and whole.

    The Box
    Included inside the Sève box is a botanical illustration of the almond tree flower. This type of illustration highlights the scientific and delicate nature of the product. Elegance and minimalism, with a twist.

    What's Unique?
    The internal shaping of the bottle was inspired by the curves of the female body. The movements generated through the refraction of light in the oil recalls the body being bathed in Sève. Using light refraction to making a unique piece of design.













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