Design Agency: FCB Crea Costa Rica
Project Type: Produced, Commercial Work
Client: The Cute Ice Cream
Location: Costa Rica
Packaging Contents: Blueberry, lemon, ice cream,
Packaging Materials: Paper
The Cute Ice Cream was born as an opportunity to satisfy the most creative designers. We made up a healthy, delicious and quite beautiful ice cream.
"Its image is inspired in the innocence and fun we experienced when eating ice cream as a kid. Also, in its practical and fun packaging, you will be able to find lovely stories written in it." Cintia
Inspiration also comes from the fruit’s freshness and flavor. We chose lemon fruit base which allies with the strawberry sweetness, the acid taste of the cranberries and the refreshing of mint. The sweetest bees gave us their honey as well, in order for us to create an ice cream with an unimaginable taste.
"We achieved a unique combination of fruit flavors that make The Cute Ice Cream a delicious, refreshing and healthy popsicle, just as its packaging suggests it." Adri