Designer: Mary Vinogradova
Project Type: Student Project
Tutor: T.A. Serdobinskaya
Location: Kharkiv, Ukraine
Packaging Contents: Jewelry
Packaging Materials: Wood (veneer mixed breed)
Packaging is a symbol and the lifestyle of the consumer. The purpose of packaging is to captivate the consumer. The object of my packing is represented by the image of the scaly shells. The package consists of 2 moving parts. Top cover packing, moving vertically opening and closing the inner content of the package. Inside is a ring which is also on a mobile base.
Wood was chosen in order to emphasize the exclusivity and elegance of the package. The image of the moving shells or repetitive shape around its axis speaks of the eternity of time, because everything goes in circles and returns to the starting point.
Reusable packaging is entirely made by hand. The creation process consisted of many complex preparatory stages. The packaging is unique in its shape and form. Besides, it is sufficiently pleasant to the touch and creates an atmosphere of cosines and intimacy in the moment of giving jewelry.
Also, it is important to consider the «roughness» of form perception, in addition to utilitarian and functional features: storage, transportation, and of course the aesthetics of the form.
Overall, the packaging is a reflection of infinity.