• Old Pier Ladies (Concept)



    Designer: Riccardo Tosoni
    Photography: Fabio Servolo
    Project Type: Concept
    Location: Italy
    Packaging Contents: Seafood
    Packaging Materials: Paper, Aluminium

    Concept Packaging and Branding for sardines cans, inspired to the pier's ladies. Three different flavor are available, each with its own coordinating color and illustration. Each flavor it's represented by a female character, the “Old Pier Ladies”. Fonts and composing choices are made to creata the idea of an heritage and historical brand.












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