Designer: Penelope Mavromiti
Project Type: Concept
Location: London, UK
Packaging Contents: Olive Oil
Packaging Materials: Glass, plastic, paper
Olive Origins, an award winning olive oil produced by selected farms in Peloponnese. The olive oil is being extracted and produced by traditional old ways and hand bottled for ensuring low acidity and stunning flavour.
The challenge was to elevate, by way of branding and packaging this extra-ordinary product in an already saturated market.
Drawing upon a perfume.another highly valued and exclusive liquid, the packaging uses premium matte card with with subtle branding to deliver exclusivity as well product safety.