• Legendairy's Milkit (Student Project)

    Designers: Maleesha Gera (Graphic Designer) and Soha Savant (Product Designer)
    Project Type: Student Project
    School: MIT Institute of Design
    Course: Under Graduate Diploma Project
    Location: India
    Packaging Contents: Milk Powder
    Packaging Materials: Polypropylene plastic

    A collaborative classroom project for packaging of instant dairy powder.

    Milkit's instant dairy powder is a fun twist on conventional milk powder, available in three different flavours, Vanilla Splash, Berry Wave and Choco Swirls.

    Drawing inspiration from a milk man’s milk can, we designed a novelty packaging concept to stand out on the shelf.

    The packaging has a bold and bright aesthetic, the curves of the package complimented by the gentle gradient and texture of the label.

    A custom type has been developed to add to Milkit's creamy powdery feel.

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