Design Agency: Manos Siganos Design Studio
Art Director: Manos Siganos
Copy Writer: Beatrice Cantzola-Sampatakou
Photographer: Thanassis Kaiafas
Project Type: Produced, Commercial Work
Location: Tripolis, Greece
Packaging Contents: Wall Paints
Packaging Materials: Plastic
Packaging for a new wall paints line for PROLAT company. Four designs for four different paints that belong to the same product family, but possess different properties. They all share top quality and a number of features friendly both to man and to the environment. The concept needed an element that would link the ideas of “home”, “protection”, “nature”, and “man” with the distinctive qualities of each paint. Therefore we chose to associate the special characteristics of certain animals with the respective attributes of the paints. The name we gave to each product contains the prefix “PRO”, derived both from the first syllable of the company brand name, “PROLAT”, and from the abbreviation of the word “PROFESSIONAL”.
The elements that makes this packaging unit are the particular concept that is not accustomed in this kind of product and IML high quality printing.