Design Agency: moojinpackage / Emily bard star
Project Type: Produced, Commercial Work
Client: Pyeongchang Baekdeoksan ginseng
Location: Goyang, South Korea
Packaging Contents: Ginseng
Packaging Materials: Paper, Wood
Gift packaging plant that looks alike to a similar deodeok ginseng.
Our mission is to get the oriental look and feel but should not be similar to a ginseng packaging.
A special gift to someone special. Packages must be unique and luxurious caught the eyes of consumers.
In addition to a robust package, the packaging perfectly protects the ginseng from damage during transportation.
In fact, this is not the deodeok ginseng.
Deodeok is a health food is not well known. It is similar to ginseng. Gold hot stamping was used to emphasize the luxury.
For oriental feel was used as ink painting and this pattern of traditional Korean paper handmade from mulberry trees were used. Ginseng photos are the only color used and the rest is all black and white photos. It is to emphasize the product.