Sorachi Berliner Beer

Design Agency: Abio Design Studio Lab
Project Type: Produced, Commercial Work
Client: Perro Libre
Location: Porto Alegre, Brazil
Packaging Contents: Beer
Packaging Materials: Aluminium

Our challenge in the communication of this project was to create a new language that features the sour and refreshing taste of this new brand line, without departing from the existing communication Hop Bursted line. We kept the same typography and illustration style, working with colors like green and magenta, and textures of the background pattern, which refer to citrus fruits.

What’s Unique?
We kept the same typography and illustration style, working with colors like green and magenta, and textures of the background pattern, which refer to citrus fruits.