Design Agency: Zambelli Brand Design
Designer: Anja Zambelli Colak
Photographer: Igor Sitar
Project Type: Produced, Commercial Work
Location: Rijeka, Croatia
Packaging Contents: Fries
Packaging Materials: Paper
Surf’n’fries is a 1950s California-themed chain of fried potato bars established in Europe. Its packaging is a major reason for its huge success. Zambelli Brand Design's idea behind the concept is that surfing is perceived as freedom, and Surf’n’fries represents a freedom of choice when it comes to food and lifestyle. This design made the packaging multi-functional in such a way that it holds potatoes, two dips and a cup for a soft drink.