Brotherhood Beer (Concept)

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Derrick Lin

Global

Creative Agency: Remark Studio
Project Type: Concept
Location: Romania
Packaging Contents: Beer

A concept that we developed starting from the word craft.

A kind of gift from the master blender to all those that are masters in their crafts. “For those about to…., we salute you”

We develop the naming in order to reflect the proud belonging of these master to their crafts and also to reflect the male ship of beer drinkers. The series can be extended easily using the convention in order to illustrate other crafts – woodcutters, drivers and maybe….lawyers too.

In these concept we proposed to use structured paper with varnish combinations and embossing/debossing effect. The logo should be realised using metallic powders.