Hanaemi Cosmetics (Student Project)

Designers: Hyun Yun, HaeChan Jung, YeonHee Choi
Project Type: Student Project
School: Kaywon University of Art & Design
Course: Digital Media Design
Tutor: Wonchan Lee
Location: Seoul, Korea
Packaging Contents: Skin, lotion, ampoule, serum, cream, flower oil
Packaging Materials: Paper, plastic

Hanemi is a Japanese-themed cosmetic brand. Hanemi means blooming flower, or a bright smile that blooms like a flower. We designed our product containers to deliver our story.

The line illustration on the cosmetic package describes a village from the story. Each glass container has a label with a word and an illustration that describe one of the five stages of the flower growth, and the red flowers on the containers express warm, and profound traditional color of Japan.