• mochikomugi

    Creative Agency: Sekilala
    Design: Atsushi Honda
    Creative Direction: Akiyoshi Ishigami (Graphika Inc.)
    Project Type: Produced, Commercial Work
    Client: Yasuda Company
    Location: Kuwana, Mie, Japan
    Packaging Contents: Wheat
    Packaging Materials: Paper

    Prior to the redesigned packaging, the previous packaging has a lot of excessive packaging. Sekilala designed this packaging with only one piece of paper top up with a traditional seal describing the different product types. Adding to that, the usage of different colored paper wrappers add a touch of the long history of the company and the product itself.

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