Creative Agency: Focus Diseño Estratégico
Project Type: Produced, Commercial Work
Client: Sisterly Nuts
Location: Quito, Ecuador
Packaging Contents: Butter
The goal of redesigning the brand was to give it a craft and manual aspect, using attractive colors and shapes. The different patterns were created by hand and then carefully shaped so that they do not fall under the rigidity of a totally computer generated design.
Since the product consists on natural vegan butters, the designs had to pair with the idea and represent the value of the brand, which is why all butters have their own pattern design with its specific ingredients.