Designer: Evi Jane Kay Molloy
Project Type: Student Project
School: Université du Québec à Montréal (UQAM)
Tutor: Sylvain Allard
Location: Montréal, Canada
Packaging Contents: Gin
Packaging Materials: Wood, fur, glass
The project goal was to reuse a product of everyday life and give it a second life, more specifically for the packaging of a luxury product. I develop a package from a found object, an old fur hat, and proposes a special gin specially adapted for the severe cold of winter in Quebec by making a sleeve for a bottle of gin.
The original object was a typical Quebec emblem, it stood to make a drink that is hot drink , to face the harsh winters. The sleeve on the bottle has buttons and can be placed on the glass when you drink, to keep you warm and enjoy the experience of this hot gin.
Everything has been designed to be rustic and chic. The label is actually a wooden board on which is screen printed information and the product name refers to the fur and a constellation visible in Quebec.
The Little Dipper is distinguished from other gin sold in store. This is not a drink , it is an experience in the heart of the cold winters of Quebec. It is a celebration of nordicity.