Galamb Tailoring

Posted on

Derrick Lin

Global

Creative Agency: DekoRatio Branding & Design Studio
Visual identity, Photographer: Kevin Harald Campean
Project Type: Produced, Commercial Work
Client: Galamb Tailoring
Location: Budapest, Hungary
Packaging Contents: Suits

Galamb Tailoring offers the highest quality handmade suits in Budapest. „Galamb” means „Dove” in Hungarian, the name came from their previous location on Galamb Street. Before opening their exclusive downtown salon they came to us with an incredible project: the overall rebranding of Galamb Tailoring and creating a visual identity that reflects the key elements of the brand: style, perfection and tradition.

Brand concept
Galamb Tailoring embraces the 100 years old tradition of bespoke tailoring with a delicate touch of modernity. They create luxury suits for gentlemen who seek elegance without compromise. Each and every Galamb suit is a masterpiece made of exquisite materials, close to 5000 stitches and months of passionate, detail-focused work.

Visual identity
My aim was to capture the brand’s essence in a simple, elegant yet instantly recognizable way. I created a symbol of a jacket’s collar and lapels that resonates with bespoke tailoring but also emerges into a flying dove. The color palette is dominated by dove grey, complemented with elegant black.

What’s Unique?
The exclusive material – a special type of paper.

The feather illustration is a unique symbol exclusively used for the packaging within the whole brand identity.

The feather symbol is printed with a special technique so it can have that lacquer look.