• Gama IN

    Creative Agency: Dialoga Diseño&Comunicación
    Graphic Designer: Nacho Escribano
    Project Type: Produced, Commercial Work
    Client: Bodegas d. Mateos, S.L.
    Location: Spain
    Packaging Contents: Wine

    The IN Series is a series of three young wines with Designation of Origin Rioja. They are varietal wines (white Tempranillo, Graciano and Garnacha) that break with the tradition of the wines of the most important wine region of Spain.

    The idea of breaking with the traditional wine starts with the name (Unconscious, Senseless and Insolent) that notifies the buyer that you are holding a provocative wine. And the name accompanies a jarring illustration on a classic engraved to create a scene capable of causing surprise.

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