Creative Agency: Omdesign
Project Type: Self Promotion
Location: Leça da Palmeira, Portugal
Packaging Contents: 5-year-old Madeira wine
Packaging Materials: Wood and cardboard
Since its foundation in 1998, Omdesign has offered its partners and clients annual solutions as a Christmas gift. The company has created special customised editions with the motto “Sharing our values with you since 1998”.
The agency's portfolio includes several clients in the beverage industry, specially wines, sparkling wines, beers and soft drinks. For this reason, every year (and 2015 was no exception) we select a beverage and create a special edition with an original and limited label, bottle and packaging.
In partnership with our client, Blandy’s, the largest Portuguese producer of Madeira wine, we have designed a special edition which highlights the 32 national and international awards won by Omdesign in 2015.
Apart from mentioning the 32 awards, the label also includes a neck hanger with some of the values that characterise us and to which we are always true. These values have been essential to the success of our clients, which is also our success.
The packaging consists of 15 pieces of wood, without any nails or screws. The wood is simply dovetailed and glued and encased in a cardboard sleeve, which closes it and also acts as a hinge.
It has a distinctive opening, with the two sides forming a “V” for “Victory”, an allusion to the awards won, and there is a message inside: “32 international and national awards in 2015 are worth a thousand words. Thank you very much for your preference. A toast to audacity, to excellence and to our partnership”.