Caribou Creative

Vancouver Island, Canada

Creative Agency: Caribou Creative
Designer: Laura Prpich
Photographer: Kelly Brown Photographer
Project Type: Produced, Commercial Work
Client: Lux et Terra
Location: Victoria, Canada
Packaging Contents: Candles
Packaging Materials: Paper, Aluminum

Husband and wife team Nick & Elena believe in creating safe, clean burning candles with sustainably grown and harvested ingredients. After struggling to find candles on the market that were made from anything other than soy and paraffin, they soon got to work and Lux et Terra was born. All candles are poured by hand and made in small batches in their Fernwood kitchen home on Vancouver Island.

I created a clean, minimal and refined brand that mimicked their vision. Crisp white labels with a touch of gold foil and slate grey accents emulate a sense of purity and thoughtfulness.