Creative Agency: CBA Graell
Marketing Manager: Jordi Xifra
Project Type: Produced, Commercial Work
Packaging Contents: Rum
Packaging Materials: Aluminium, wood, paper and plastic.
Ron Relicario is defined as a light rum, characteristic of Dominican rums. Ron Relicario is the result of optimum fermentation and distillation of the musts, as well as the ageing of the alcoholic phases in American oak barrels.
Ron Relicario is the result of a combination of basic 6- and 10-year-old rums (Ron Relicario Superior) and basic 10- and 15-year-old rums (Ron Relicario Supremo).
Unique shape of the bottle, with a new printing technique in the canister tube.