• La Viña Roja (Concept)



    Designer: Maria Hdez
    Project Type: Concept
    Location: Madrid, Spain
    Packaging Contents: Wine
    Packaging Substrate / Materials: Paper, Crystal
    Printing Process: Offset printing

    The design is minimalist and conceptual. The shape of the circle represents the simplification of the grape’s shape. And the "v" is the greatest simplification of the wine glass. The pattern of circles represents in a metaphorical way, both the planting in rows, and the grapes that contain the wine bottles. The visual identity features modern typography within a simplified design by using a minimal colour palette.












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