Designer: François Mussard
Project Type: Produced, Commercial Work
Client: Bodega Marco Zunino
Packaging Contents: Wine
Packaging Substrate / Materials: Label
The name of Luison is a variation of Lobizón, a name used in Argentina and Uruguay to describe the werewolf or a similar creature, which is itself a variation of the Brazilian name for the werewolf, Lobisomem, more literally wolf-man. What name Luison may have had prior to the influence of European-based mythology is likely lost to the world. Guaraní was not a written language and all myths passed on in storytelling only, thus no written record of his original name would have been made.
Lobizón tell a fantastic story about Argentina and its legends through a pure range of wines dedicated to the globetrotters, authentic taste explorers, passions by South America.
A pure range of wines from Argentina, Malbec, Cabernet Sauvignon, Bonarda, Chardonnay, a flavor cross trip with this emblematic grapes from Mendoza, wine capital of the world.