• Octo (Concept)

    Creative Agency: Chiapa Design
    Creative Director: Rodrigo Chiaparini
    Creative Assistant: Mariane Silva
    Project Type: Concept
    Location: São Paulo, Brazil
    Packaging Contents: Premium Spiced Rum
    Packaging Substrate / Materials: Glass Bottle

    Octo is a Premium Spiced Rum flavored in 3 versions - Original Rum, Orange and Blueberry. Octo is a tribute to pirates stories and their adventures under the sea. The premium aspect is given by the use of colors in hot stamping. The black bottle, the photographic elements and the modern font also helps creating an astounding atmosphere of this scary place and its dark mysteries.

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