• Asante Tea



    Designer: Jamal Akbarov
    Project Type: Produced, Commercial Work
    Client: Asante
    Location: Tashkent, Uzbekistan
    Packaging Contents: Tea
    Packaging Substrate / Materials: Plastic , Paper
    Printing Process: Flexography, digital printing

    My task was to create packaging for tea. Product was created for local market of Uzbekistan and is originally from Kenya. I researched packages of competitors and decided to allocate this product. I used a stylized face of African girl (Tribe). I wanted to create packaging which would show Kenyan culture. Image of face allocates new brand and makes product more visible












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