• DOC Spirits



    Creative Agency: Panama
    Project Type: Produced, Commercial Work
    Client: DOC Spirits
    Location: Torino, Italy
    Packaging Contents: Spirits
    Packaging Substrate / Materials: Bottles

    Doctor Boris was from Ural Mountains, Russia. He became major national scientist by serving the Zar as supreme alchemist and master-distiller. Doctor Blake and Doctor Bjørn have been academic rivals all through their life. The first has conducted experiments on the impact of cocktails on happiness in London; the latter spent his career investigating bonds between alcohol and metaphysics for the Sweden Spirits Department.

    The Italian DOC brand collected their final recipes, faintly whispered as testaments on their last days. The bottles present the ultimate results of their researches, as well as reflecting their deep knowledge and personalities. In spite of variance of national cultures and scientific backgrounds, the spirits share the same humanitarian essence. They are all conceived as curative liquors for humans in pain. All of them distilled with science.












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