• Kraft Heinz – Candy Kitchen Caramels



    Creative Agency: Anthem
    Project Type: Produced, Commercial Work
    Client: The Kraft Heinz Company
    Location: New York, USA

    High Quality Means High Taste Appeal
    Anthem was tasked to create packaging for a new line of premium caramels for Kraft Heinz that portrays high quality ingredients and has strong appetite appeal.

    Using a sophisticated color palette, carefully crafted typography, and delicious photography, the result is a contemporary, premium pack that oozes taste appeal.

    The design won Bronze at the 2016 Creativity International Print & Packaging Design Awards.













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