• LOL - Leak of Lust (Student Project)

    Designer: Sharon Israel
    Project Type: Student Project
    School: Shenkar College of Art, Design and Engineering
    Course: Branding Course
    Tutor: Anna Geslev
    Location: Tel-Aviv, Israel
    Packaging Contents: 3 fruity liquor bottles, and other 3 to go bottles
    Packaging Substrate / Materials: Glass bottles and Plastic
    Printing Process: Screen Printing and Foil Stamping

    This project was inspired by Jeff Koons. We were asked to create a new brand, of liquors in my case, that would be inspired by a celebrity (Jeff Koons).

    There are 3 flavors: Strawberry, Peach and Blueberry. The sweet and naive colors along with the alcohol bottles and provocative aesthetics, is the duality I felt from Jeff Koons. The baby bottles are to-go bottles of the liquors.

    What's Unique?
    What is unique about it is the fine line between the childish and mature worlds. The contrast and duality.

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