• Veggis - Green Food

    Creative Agency: Baga
    Project Type: Produced, Commercial Work
    Client: Equanto
    Location: Portugal
    Packaging Contents: Vegetarian meals
    Packaging Substrate / Materials: Paper
    Printing Process: Offset printing

    The Veggis branding is inspired by the growth of the vegetables in the soil. He is 'born' of the earth. It's organic. It's natural.

    Their graphic language is unpretentious and relaxed, shown the easy side, tasty and why not, even fun to eat vegetables. Its irregular appearance creates a unique dynamic, narrowing communication with the consumer, making branding a 'living' representation of nature and its differences.

    Inspired by the marking tablets, Veggis, it recreates its garden of 'vegetarian meals' through its packaging. The entire color palette refers to a product connected to nature.

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