• Jelly Fresh (Concept)

    Creative Agency: Chiapa Design
    Creative Director: Rodrigo Chiaparini
    Creative Assistant: Mariane Silva
    Project Type: Concept
    Location: São Paulo, Brazil
    Packaging Contents: Seasoning Powder
    Packaging Substrate / Materials: Plastic

    Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and in two different types of packaging, aiming to facilitate its use in the kitchen.

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