Design Studio: Code Studio
Project Type: Produced, Commercial Work
Client: Chulymsky MSZ
Location: Novosibirsk, Russia
Packaging Contents: Butter, cheese
Packaging Substrate / Materials: Plastic, Aluminium, Paper
Printing Process: Offset printing
Our studio updated the design of the package. We made it more informative and visually pleasing. This design is intended for a higher price segment.
We kept old elements in the redesign, so the consumers could recognise their favorite product. Main colors and stylistics remained the same. We also optimized technical information.
The old package design is very cheap, although the quality of the product is very high. The new design will be recognised easily on the product shelf.