• De Boca en Boca

    Creative Agency: Hula
    Project Type: Produced, Commercial Work
    Client: Bodega San Cebrín
    Location: Logroño, Spain
    Packaging Contents: Wine
    Packaging Substrate / Materials: Paper
    Printing Process: Offset, foil stamping

    Wine label design for 'De Boca en Boca', the new wines from San Cebrín, a winery in La Rioja, the biggest wine region in Spain.

    The stories and knowledge passed from generation to generation are the inspiration for this young wines.

    Tales, legends, jokes, songs, etc. are part of the oral tradition, the immaterial culture that extends all over the world, molded through the years to adapt to the local customs, characters and toponymy. La Rioja, as it was to be expected, is not exempt from it, and, of course, wine and vineyards are common places.

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