• Bloody Good (Student Project)






    Designer: Patrick Pyka
    Project Type: Student Project
    School: Northumbria University
    Course: Graphic Design
    Tutor: Andy Reay, David Gardener, Mike Pinkney
    Location: Newcastle upon Tyne, England
    Packaging Contents: Ready Meals
    Packaging Substrate / Materials: Paper
    Printing Process: Digital Printing

    Studies suggest that eating food according to your blood type has great health benefits such as: weight loss, more energy, improved digestion and even prevention of disease. Bloody Good ready meals are best suited to your blood group, so that your body can get the most out of the food you eat. Thus challenging and making it easier for you to find out your blood type.



    What's Unique?
    Our A,B,O and AB packaging lineup hints through it's unique shape at the blood type it is best for.











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