• Chanyin Millet Wine

    Creative Agency: Lingyun Creative
    Project Type: Produced, Commercial Work
    Packaging Content: Chinese wine
    Packaging Material: Glass, cardboard
    Awards: iF Design Awards 2017
    Location: China

    This product is made from natural millet in Northwest China. To make it different and more human we hand painted it to tell its tales. The paintings on the package tell the story of an old couple. They suffered terrible hunger from the drought and then a legendary bird gave them golden rice to eat. To show appreciation, they gave the golden rice to the world.

    Traditions say that when praying, Chinese people tend to write blessings on fortune bags. For this reason, we write stories inside the boxes. We print them on local rice paper, which can be recycled and decomposed, and is more environment-friendly.

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