• eyes cream

    Creative Agency: Korefe
    ECD: Sascha Hanke
    Head of Design: Alan von Lützau
    CD: Tim Esser
    Project Manager: Andre Martens
    Art: Stella Daumenlang
    Producer: Lore Glander
    RZ: Sebastian Arends / Wibke Çoksezen
    Art Buying: Alice Feja
    Photographer: Dirk Weyer
    Project Type: Produced, Commercial Work
    Client: T.D.G Vertriebs GmbH & Co KG
    Location: Hamburg, Germany
    Packaging Contents: Concealer
    Packaging Substrate / Materials: Paper
    Printing Process: Offset

    eyes cream is the first concealer that actively improves the appearance of the skin. It is stored in the fridge – not the bathroom. It cools as it is applied, causing the pores to close and the skin to look and feel smoother. This remarkable innovation is communicated by its iconic packaging, inspired by classic American ice cream tubs, and the five flavours covering the most common skin problems.

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