• Lufthansa First Class Amenity Kits

    Creative Agency: Jacob Jensen Design
    Project Type: Produced, Commercial Work
    Client: Lufthansa
    Location: Frankfurt, Germany
    Packaging Contents: Amenity products
    Packaging Substrate / Materials: Textiles

    Jacob Jensen Design has become a member of an exclusive group of design studios selected to contribute to the premium ambiance on Lufthansa’s highly rated First Class offerings.

    The amenity kits are designed to fit Lufthansa’s image combined with Scandinavian design language and values to contribute to a pleasant journey for First Class Passengers.

    The shape and the visual expression of the amenity kit is inspired by the JACOB JENSEN logo that visualizes the contrast between night and day/light and dark. The two-coloured circle also becomes a symbol for the flight, where passengers travel between night and day.

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