• Peruviana (Student Project)

    Designer: Carolina Blomberg
    Project Type: Student Project
    School: Fashion Institute of Technology
    Course: Packaging Design
    Location: Queens, NY, USA
    Packaging Contents: Artisanal Beer
    Packaging Substrate / Materials: Paper, Glass
    Printing Process: Digital Printing, Foil Stamping

    Peruviana is a celebration of Peru’s rich heritage and culture. Peru is known far and wide as one of the world’s culinary destinations and these craft beers capture this spirit – full of flavor, inside and out.

    What's Unique?
    The brand mark is a Pucara bull, which has become a symbol of contemporary Peruvian culture. Skillful Peruvian artisans continue to make these creatures by hand. Each "torito de Pucara" is absolutely unique and they aren't just a delightful piece of art, but also a powerful symbol of prosperity, security and happiness.

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